ST. LOUIS 鈥 Amid the familiar sounds of an espresso machine whirring and customers chatting, Outpost Coffee [& Bricks] is filled with the sound of Lego bricks being clicked into place.
In addition to making lattes, Americanos and pastries, the new spot offers Lego sets for rent as a way to bring people together.

A Lego menu lists the sets for rental, near a display case with the daily pastries selection on Wednesday, July 30, 2025, at Outpost Coffee [& Bricks] in the Bel Air Social Space in the Central West End.
鈥淵ou can do something creative, something tactile. You can talk to the other person while you鈥檙e building together and just get lost a little bit in doing something fun,鈥 said Jonathan Weathers, who owns the cafe with Lauren Seaman. They鈥檝e been friends since kindergarten.
Outpost Coffee is situated in the new Bel Air Social space, at 4630 Lindell Blvd. Part food hall and part lounge, the social club is attached to the former Holiday Inn, which has been rebranded to Hotel Indigo.
Seaman, who has a background in international development, and Weathers, who is a pastor, started brainstorming what is now Outpost Coffee [& Bricks] over dinner last year.
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Both were struck by then-U.S. Surgeon General Vivek Murthy鈥檚 warnings of an epidemic of loneliness following COVID-19 lockdowns, they said. Seaman said it reminded him of when he lived in Chicago about a decade ago.
鈥淣o matter who I was interacting with, I kind of kept sensing this idea of what I call 鈥榗rowded loneliness,鈥欌 he said. 鈥淓ven in an urban context, it didn鈥檛 matter what your socioeconomic background is, your demographic, that same narrative kept coming out.鈥

Liv Hulsey, left, a 鈥渂rickista,鈥 (aka a 鈥渂arista鈥) records customer Gigi Doherty, 11, for a TikTok video showing off the Lego video camera she put together on Wednesday, July 30, 2025, at Outpost Coffee [& Bricks] in the Bel Air Social Space in the Central West End. Doherty鈥檚 babysitter brought her to the space thinking Gigi would love to create.
Armed with Seaman鈥檚 love for Lego 鈥 he and his four daughters build together with Lego bricks regularly 鈥 and Weathers鈥 affinity for good coffee, the duo set out to find a home for their concept: a place where people could build Lego sets, enjoy a cup of coffee and socialize.
The business has over two dozen Lego sets for rent. Options include Harry Potter sets, cars, botanicals, Disney creations, architecture sets and more.
Sets that take about one hour to complete rent for $10, while sets that will take over two hours cost $18 to rent. The cafe provides all the pieces and laminated instructions 鈥 and will take the set apart upon completion, and clean it.
鈥淚f you鈥檙e gonna spend $100, say, on a Star Wars thing, instead, you could rent, over the course of the year, seven or eight different Star Wars sets that you wouldn鈥檛 otherwise,鈥 Seaman said. 鈥淵ou get the satisfaction of tapping into different themes.鈥

Melissa Osterberg surprised her son Milo, 9, with a trip on to at Outpost Coffee to build a Lego聽Paris cityscape sent on Wednesday, July 30, 2025, at Outpost Coffee in the Bel Air Social Space in the Central West End. Milo selected to build the Lego聽Parisian Landscape.

Goshen coffee and various Lego sets adorn the shelf behind the coffee bar on Wednesday, July 30, 2025, at Outpost Coffee (& Bricks) in the Bel Air Social Space in the Central West End. In addition to the lattes, Americanos and pastries, the Outpost also offers over two dozen Lego聽sets for rent.
After testing the concept at a handful of pop-up events in Kansas City, Seaman and Weathers found that participants really valued the hands-on experience building Lego offers. Weathers said they want to give people 鈥 especially adults 鈥 permission to play, no matter their skill level.
Weathers and Seaman originally planned to set up shop in Kansas City, Kansas, where they each live with their families, but after learning of plans for Bel Air Social in the Central West End, Seaman said they couldn鈥檛 pass up the opportunity for their budding business.
Seaman was introduced to Matt Abbott, the developer behind the Bel Air project, through a mutual friend in Kansas City. Seaman said he thought Outpost had a similar ethos to Abbott鈥檚 multi-vendor social club in 果酱视频 鈥 and recognized that it would be a lighter investment to rent a stall in a larger space than to open their own brick-and-mortar store.
鈥淗e鈥檚 really passionate about creating social spaces and community spaces,鈥 Seaman said of Matt Abbott, the developer behind the Bel Air Social project. 鈥淭he Central West End is a great spot for that.鈥

Customers get to work on their聽Lego聽sets on Wednesday, July 30, 2025, at Outpost Coffee (& Bricks) in the Bel Air Social Space in the Central West End. In addition to the lattes, Americanos and pastries, the Outpost also offers over two dozen聽Lego聽sets for rent.
Bel Air Social also consists of a full bar, a patio space, a cozy basement lounge for evenings and Pizza Via, an acclaimed pizza spot by Scott Sandler. Additional food vendors are expected to move in.
Seaman said he and Weathers will visit the coffee shop every month, but their staff of nine will hold down the fort in 果酱视频.
Outpost Coffee is the first component of the club to open. The coffee counter serves Goshen Coffee and pastries, souffles, donuts and desserts from French bakery La Bonne Bouch茅e.
The two are excited to be a part of the new Bel Air Social Club, which officially opened last month. They hope to draw in more customers from folks who are there for pizza or happy hour.
Seaman and Weathers said they envision it as a place where people can commune for a meal, enjoy a late night cocktail or just to interact with others.
鈥淭his is a place where you can go and you can connect with people. You can build relationships. You can have fun building Lego. We hope we鈥檙e offering people an experience,鈥 Weathers said. 鈥淲e hope it鈥檚 a little bit of a bright light for people and that they can build community.鈥
Editor's note: This story was updated Thursday at 9:45 a.m. to correct the location of Outpost.聽
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